Ad Tech Insights & Industry Trends Blog

Push Notifications

September 15, 2026 • 1 min read

Using Segments targeting: How-to Guide

Our Segmentation feature allows you to filter traffic sources based on your campaign vertical, ensuring you receive the most relevant traffic for better performance. In this guide, we’ll walk you t...

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Push Notifications

September 15, 2026 • 1 min read

Using Whitelists: How-to Guide

Go to your account and press edit the record which actually means edit the campaign . Now go to the TQ & Analytics section and click on the checkbox to expand the list of available options. In ...

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Push Notifications

September 15, 2026 • 4 min read

Using Winrate and Bid adjustemnt: How-to Guide

Win Rate is the % of your won clicks/impressions from the total amount of Pushub Supply. Pops Win Rate = Clicks/Ad Response Push Win Rate = Impressions/Ad Response How to manage your Win Rate on Pu...

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Push Notifications

September 15, 2026 • 2 min read

Using Dynamic Text Macros to Create Smart Creatives: How-to Guide

We only have about 3 seconds to grab someone's attention. That's not a lot of time, but if our creatives are good, it's enough. We're not saying people have the attention span of a goldfish. That's...

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Push Notifications

July 28, 2025 • 4 min read

What Works Where 2025: What’s Actually Converting Right Now

Mid-year 2025 is a great time to reflect on how the last part of 2024 and the first part of 2025 performed for media buyers, affiliates and traffic sellers. After all, Q4 is in front of us, and if ...

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Push Notifications

March 27, 2025 • 9 min read

8 Push Ad Networks You Need to Know for Better ROI in 2025

Why Push Ads Are Dominating Digital Advertising In the fast-paced world of online advertising, one factor stands above the rest: attention. While various ad formats compete for visibility, push not...

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Case Study

March 3, 2025 • 5 min read

Push to Play: How an Unknown Indie Band Broke Spotify’s Top 2% with Pushub

From Garage to Global: The Indie Band’s Journey to Streaming Stardom Breaking into the music industry is tough — especially when you’re starting from scratch. Traditional marketing often demands in...

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Case Study

December 29, 2024 • 6 min read

Powerful iGaming Strategies: From Red to Green… to SuperGreen!

In the high-stakes world of iGaming, profits can vanish faster than a deck of cards in a magic act. But push notifications can be the hidden ace that keeps you consistently ahead of the house. Belo...

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Case Study

October 8, 2024 • 8 min read

How to Make $1 Million in Affiliate Marketing with Antivirus Offers and Pushub DSP

The Revenue and ROI shown in "Goals Value" is not final! my system tracks conversions only within a 45-day window, but AV products often generate late sales. This means the actual ROI is typically ...

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Case Study

August 6, 2024 • 10 min read

2024 Insights: How to Become The True Master Affiliate

Two years ago, a client specializing in the crypto vertical engaged with our company. In less than six months, he transitioned from independent experiments with $200 to an Agency Account with a 20-...

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Case Study

May 30, 2024 • 10 min read

Case study - Are Push Notifications an alternative for Google & Facebook with Healthcare ACA? [The 45,000$ Breakthrough]

Healthcare Pay Per call offers have great revenue potential for those who know how to handle them. traffic sources like Facebook and Google, with a huge user pool, Audience building, Keyword target...

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Push Notifications

April 30, 2024 • 4 min read

User acquisition in 2024: Performance (CPA) vs Media buying (CPC) - Risks & Opportunities

Risks and opportunities—what do they really mean? There's a million-dollar question: what model is the best? The straightforward answer is that this is the wrong question. Trying to answer this que...

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Case Study

July 11, 2023 • 6 min read

Affiliate Guide -  How to make the most from Affiliate Conferences?

we are in august 2023, and its affiliate summer-conferences season. it started with AW Barcelona on July 12th, continued with Affiliate summit East in New York on July 31st, and there are many more...

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Case Study

June 27, 2023 • 5 min read

Nutra US Master Affiliate - An 80,945$ Checkmate in 4 Stages

Nutra Campaigns in the US running on Push notifications can be a hard nut to crack. So when Pushub’s Success Team saw a Particular Master Affiliate making it Profitable on Pushub's Dsp , and even o...

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Push Notifications

October 26, 2022 • 9 min read

Push Notifications vs Native Ads: Which Should You Pick in 2022?

Digital marketers and website owners constantly look for the best strategies to reach their target audience. There are so many strategies and tools to help in the creation of precise ads. According...

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Case Study

September 21, 2022 • 6 min read

The True Master (Affiliate) Skills

16 months, 3 Verticals, 391,475.17$ spend, and a bright Future A Master Affiliate / Media Buyer is a man of many skills. He is similar to Leonardo Da Vinchi (a painter, sculptor, technology innovat...

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Case Study

June 21, 2022 • 5 min read

Case Study – 200% ROI on Trading offers with Pushub’s push notifications

The affiliate was on the hunt for potential leads that are interested in investing and trading in the crypto industry. And most importantly, turn those leads into profitable deposits. Success story...

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Push Notifications

May 30, 2022 • 3 min read

5 Tips For a Crypto Campaign with PusHub DSP

Every day dozens of new advertisers join our DSP - Looking to reach the golden path for converting Crypto leads with our push notification users. Since it became one of Pushub's leading campaign ty...

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Push Notifications

May 30, 2022 • 3 min read

The Ultimate Guide To Push Notification Campaigns

What are the benefits of using push notifications and what can you use them for? In this article, Moris Katzobashvili, co-founder at Pushub explains how to implement them and which practices are be...

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Push Notifications

May 30, 2022 • 5 min read

Unleash Your Brand's Potential With Push Notifications

Why Brands Should Add Push To Their Marketing Portfolio Getting your brand noticed out of hundreds of eager competitors is a significant task and a challenge. Your best chance of being noticed is b...

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Push Notifications

July 26, 2020 • 4 min read

Conversion Tracking Made Easy with Pushub

Tracking conversions correctly is key to optimizing your campaigns and measuring performance. This guide will walk you through everything you need to know — from the basic setup to common mistakes ...

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