Why Push Ads Are Dominating Digital Advertising
In the fast-paced world of online advertising, one factor stands above the rest: attention. While various ad formats compete for visibility, push notification ads offer a direct line to users, delivering high engagement and exceptional Click-Through Rates (CTRs). Unlike banners or native ads that blend into content, push ads appear as direct messages, ensuring instant user interaction.
For advertisers, push notifications provide a profitable ad format, while publishers benefit from a reliable revenue stream. To help you maximize your advertising potential, we’ve rounded up the Top 8 Push Ad Networks for 2025, considering factors like audience reach, targeting precision, traffic quality, and pricing transparency.
1. Pushub
Key Features:
- GEOs: Worldwide
- Minimum Deposit: $200
- Payment Methods: PayPal, Capitalist, Paxum, USDT (TRC20 & ERC20, automatic deposit-and-go), Bank Wire (US & International)
- Payment Model: CPC (prepayment)
- AI-Optimizer
Why Choose Pushub?
Pushub combines a proprietary VOTmedia publishing ecosystem with AI-powered optimization tools to maximize campaign efficiency. With 13,000+ direct partners and 23.7 million unique users, it ensures precise targeting and seamless ad delivery. The AI Optimizer automates bid adjustments and blacklist/whitelist management, driving up to 65% profit growth while reducing manual workload.
AI Optimizer
What it is:
A smart automation tool designed to enhance campaign performance using advanced machine learning algorithms.
How it works:
It automatically adjusts your bidding strategy in real time, based on performance goals like conversions or lead generation. By analyzing live campaign data, it optimizes bid levels to ensure you’re getting the most value out of your ad spend.
Why it matters:
If your objective is to drive leads quickly, AI Optimizer increases bids where it sees high potential. For longer-term goals such as generating sales, it gradually refines your bidding to maximize return on investment over time.
Traffic Estimator Tool
What it is:
A planning tool that helps you forecast potential advertising costs across various geographies and ad formats.
How it works:
It provides estimated cost-per-click (CPC) data by location and format, offering insights into what you might expect to pay before launching a campaign.
Why it’s valuable:
If you’re targeting multiple regions, this tool helps you compare CPCs and allocate your budget more effectively — ensuring you focus your spend where it delivers the strongest performance.
Pushub is fully integrated with the following tracking platforms:
- Voluum
- Bemob
- Redtrack
- AppsFlyer
- Everflow
- Impact.com
In Pushub, we prioritize Customer Success Management (CSM) because we understand that Partners’ satisfaction and long-term success are paramount. Our approach goes beyond simply attracting customers – we’re committed to ensuring that every aspect of your experience with us is seamless and rewarding. For example, Managed and Agency Partners have the advantage of direct communication with our managers via DM, ensuring swift responses to their inquiries.
2. Adsterra
Adsterra is a world-known ad network with a Unique Partner Care approach and a decade-long presence in digital advertising. It serves over 35 billion ad impressions monthly, achieving 1.6 billion conversions annually.
Key Features:
- GEOs: Worldwide
- Minimum Deposit: $100 ($1,000 for wire transfers)
- Payment Methods: Paypal, Paxum, Wire Transfer, Visa, Mastercard, UnionPay, Digital currencies.
- Payment Models: CPM, CPC, CPA, RTB.
Why Choose Adsterra?
Adsterra stands out with diverse ad formats, including the innovative Social Bar, which delivers highly engaging, non-intrusive ads. With 35+ billion monthly ad impressions, Adsterra offers a vast, high-quality global audience.
Being a subformat of Adsterra’s flagship Social Bar ads, In-Page Pushes deliver 10-30 higher CTR than the classic Web Pushes. This format bypasses all browser restrictions and allows for creating engaging ad visuals aligned with trending OS designs.
Adsterra In-Page Push ads are available on a CPC, CPM, and CPA basis.
Best-working verticals: iGaming, eSports, Utilities, VPN, Mobile Apps, Social & Dating, E-commerce, Subscriptions, Browser Extensions.
Using Adsterra, you can be sure that the traffic is 100% genuine as malware is strictly prohibited here. Moreover, the 3-level security system involving manual and AI-based checks eliminates all the untrustworthy traffic. Smart tools such as Smart CPM and CPA goal will allow for top-notch optimization and spending reduction.
Get global traffic with an excellent bonus! Use the promo code PUSHHUB251 before making your deposit. You'll receive $100 after adding $400 to your account (new clients only).
For existing clients: PUSHHUB252. You will get $60 after you deposit $300 to your account.
3. Push.House
Push.House is a leading push ad network, consistently ranking among the top advertising platforms. Designed specifically for affiliate marketers, it operates on a CPC model, ensuring you pay only for actual clicks. By leveraging a real-time bidding (RTB) algorithm, Push.House provides transparent pricing and dynamic bid management – crucial when analyzing push vs. InPage advertising.
In addition to classic push notifications, the platform supports OnClick (popunder ads) and InPage formats that visually resemble push notifications. With advanced targeting options – including geo, device, OS, browser, and user age – advertisers can tailor campaigns to specific audiences. Seamless integration with leading tracking solutions (Keitaro, Bemob, Cpatracker, Voluum, AdsBridge, Octotracker, Redtrack, Peerclick, Binom) and an intuitive dashboard help maintain stable audience growth, boasting over 525 million active users across 180+ countries.
Why Choose Push.House?
This platform offers low bid prices (starting from $0.0001 per click) and highly effective ad formats – Web Push, InPage, and OnClick (popunder) – making it an ideal choice for those looking for top-tier traffic arbitrage networks.
Key Benefits:
- Ultra-low CPC rates (starting at $0.0001)
- Multiple ad formats: Web Push, InPage, OnClick (Popunder)
- Advanced targeting: Geo, device, OS, browser, subscription age, carrier-based targeting
- RTB auction model for complete control over bids
- Real-time analytics for performance tracking
- Micro-bidding, audience pixels, and retargeting for optimization
- 24/7 support and personal account manager
- Integration with top trackers (Keitaro, Bemob, Voluum, AdsBridge, etc.)
- Support for all major payment systems (Visa, MasterCard, Payoneer, Capitalist, USDT, BTC, Pay2.house, etc.)
Unique Features:
Push.House’s exclusive tools allow advertisers to optimize budgets and achieve high conversion rates, even in niche markets. Multi-country targeting (up to 30 GEOs in a single campaign with custom CPC settings), subscription age segmentation (Premium, High, Medium), InPage capping, and custom campaign templates make it the go-to platform for those leveraging push notifications and other high-performance ad formats.
Key Features:
- Multi-country campaigns (up to 30 GEOs with customized CPC per region)
- Subscription segmentation (Premium, High, Medium) to maximize ROI
- InPage capping for frequency control
- InPage ad templates for seamless campaign customization
- Multi-format support (push, in-page, and popunder in a single campaign)
- Up to 2.5% cashback on conversions (when postback tracking is enabled)
4. PropellerAds
Key Features:
- Audience reach: 15 MLN for Push, 4 MLN for In-Page Push daily
- GEOs: 195+
- Minimal initial deposit: $100
- Additional features: Zones and Subzones management, machine-learning tools for budget control and optimization, Rule-based and Multiformat campaigns, etc.
- Payment methods: debit and credit cards (Visa, MasterCard, American Express), Wire Transfer, PayPal, UnionPay, Skrill
Why Choose PropellerAds?
PropellerAds is a leading advertising platform that connects brands with high-quality audiences worldwide. By offering advanced targeting, powerful optimization tools, and innovative ad formats, PropellerAds empowers advertisers to achieve their goals, whether it’s driving conversions, boosting ROI, or scaling campaigns. PropellerAds also provides advertising solutions for Telegram Mini Apps, helping businesses reach engaged users within the Telegram ecosystem. With a focus on transparency and performance, PropellerAds continues to redefine what’s possible in digital advertising.
5. iZooto
Key Features:
- GEOs: Customizable
- Pricing: Starts at $85/month (custom plans, discounts, and free trials available)
- Payment Methods: Credit/debit cards, PayPal
- Payment Models: CPM
- Ad Formats: Web push, App & Messenger Push, News Hub, Onsite interactions
Why Choose iZooto?
Focusing on owned audience marketing, iZooto helps publishers build, engage, and monetize their audience through personalized push notifications. Their platform includes advanced segmentation tools, enhancing user retention and revenue growth. iZooto supports over 500 million engaged users monthly, making it an ideal choice for audience-focused campaigns.
6. Evadav
Key Features:
- GEOs: Worldwide
- Minimum Deposit: $100
- Payment Methods: WebMoney, QIWI, PayPal, Paxum, Capitalist, Wire Transfer
- Payment Models: Revenue Share, CPM, CPC, CPA
Why Choose Evadav?
Evadav specializes in push notification advertising, delivering 3+ billion daily impressions and maintaining high-quality traffic sources. Their ad formats maximize engagement, making it easier for advertisers to achieve optimal audience reach. With 90+ billion monthly impressions, Evadav ensures massive exposure for your campaigns.
7. ExoClick
Key Features:
- GEOs: Worldwide
- Minimum Deposit: $200
- Payment Methods: Bank Cards, Wire Transfer, Paxum, Cryptocurrency, UnionPay
- Payment Models: CPC, SmartCPM
Why Choose ExoClick?
ExoClick’s comprehensive ad exchange connects advertisers with a vast global network of publishers. Their real-time analytics and advanced targeting tools optimize ad performance, ensuring maximum ROI. With 7+ billion daily impressions, ExoClick is a powerhouse in push advertising.
8. HilltopAds
Key Features:
- GEOs: Worldwide
- Minimum Deposit: $50
- Payment Methods: Bitcoin, Capitalist, Paxum, PayPal, Wire Transfer, ePayService, WebMoney, USDT (ERC20 & TRC20)
- Payment Models: CPC, CPM, CPA
Why Choose HilltopAds?
HilltopAds specializes in anti-adblock solutions, ensuring higher viewability and engagement rates. Their intuitive platform provides real-time statistics, allowing for seamless campaign management. With 12+ billion monthly impressions, HilltopAds offers substantial reach for advertisers.
+ EXTRA: MyBid
Key Features:
- GEOs: Worldwide
- Minimum Deposit: $100
- Payment Methods: Crypto (Tether USDT), Capitalist, Cards, Wire Transfer
- Payment Models: CPC, CPM, CPL, CPA, RevShare
Why Choose MyBid?
MyBid leverages real-time bidding (RTB) technology, allowing advertisers to bid on individual impressions in real-time. This model ensures efficient budget allocation and access to premium traffic sources. MyBid processes 5+ billion daily impressions, offering diverse opportunities for advertisers.
Maximize Your Push Ad Performance
Push notifications are a highly effective way to capture user attention and drive conversions. To make the most of your campaigns, follow these best practices:
- Personalization: Tailor notifications based on user behavior.
- Timing Optimization: Engage users at peak activity times.
- Strong CTAs: Use clear, compelling calls-to-action.
- Leverage Fresh User Data: Align content with audience preferences.
- Geo-Targeting & A/B Testing: Identify high-performing markets.
- From Red to Green Strategy: Optimize underperforming campaigns for maximum ROI (Learn more here).
FAQs
How quickly can I launch a push ad campaign?
Most platforms offer self-serve dashboards, allowing campaigns to go live in under 30 minutes.
Are push ads suitable for all industries?
Yes! Push ads work across all verticals, including eCommerce, Finance, Insurance, iGaming, & Crypto.
How often should I refresh push creatives?
To prevent ad fatigue, creatives should be updated every 2–3 days.
What’s the best time to send push ads?
Early morning and evening tend to yield the highest engagement.
How can I optimize my push ad campaigns?
- Adjust IP lists
- Optimize based on user age.
- Optimize bids based on audience insights.
- Follow the “Rule of Three” for creative testing.
Stay ahead of the curve with these top push ad networks and unlock new opportunities in 2025!
